Okhtein Lands in Riyadh: A New Flagship Store and a Powerful Celebration of Women

April 18th, 2025

Big news for fashion lovers and advocates of women-led business alike—Okhtein, the iconic Egyptian luxury brand, has officially opened its first flagship store in Riyadh.

Nestled in the heart of Kingdom Mall, the boutique is more than just a new retail space—it’s a powerful statement about creativity, cultural connection, and female empowerment.

A Grand Opening with a Purpose

Okhtein’s arrival in Riyadh isn’t just about expanding its footprint—it’s about making an impact. The launch event, held on April 14, was co-hosted by none other than Marriam Mossalli, a leading Saudi entrepreneur known for her work empowering women in fashion and media. The collaboration was a celebration of female entrepreneurship, bringing together trailblazers from across the region for a night of elegance, influence, and inspiration.

Founders Mounaz and Aya Abdelraouf described the event as a moment to spotlight and uplift the many women driving change in the fashion world and beyond.

“This isn’t just about opening a store, It’s about creating space for women’s voices, creativity, and leadership.’’

Egyptian Craftsmanship Meets Saudi Style

For those unfamiliar, Okhtein—meaning “sisters” in Arabic—has become internationally recognized for its signature blend of heritage craftsmanship and modern design. Each handbag, accessory, and piece of jewelry is a wearable piece of art, rooted in Egyptian tradition and made with incredible attention to detail.

With the Riyadh launch, Saudi shoppers can now experience Okhtein’s luxurious world up close, including exclusive pieces designed just for the Saudi market.
And it wouldn’t be a true cultural celebration without some star power: Egyptian celebrities Dina El Sherbiny, Amina Khalil, Jamila Awad, and Aya Samaha were in attendance, adding to the vibrant, cross-cultural energy of the evening.

Inside the Boutique: A Luxury Experience

The new store at Kingdom Mall isn’t your average boutique. It’s a thoughtfully designed space that reflects the spirit of Okhtein—sophisticated, bold, and deeply rooted in storytelling. The boutique offers a personalized shopping experience with expert staff and a curated selection of the brand’s most loved and newest collections.
Whether you’re looking for a signature Okhtein bag or a one-of-a-kind statement piece, the boutique promises a luxury experience from the moment you walk in.

An Unforgettable Evening

Following the store’s unveiling, guests were treated to an exclusive dinner at Carbone, the chic Italian-American restaurant inside Mansard Riyadh – A Radisson Collection Hotel. The guest list? A mix of fashion insiders, celebrities, royals, and business leaders—all gathered to toast to Okhtein’s vision and the vibrant future of fashion in Saudi Arabia.

What’s Next for Okhtein?

This flagship store marks an exciting new chapter for Okhtein, and it’s only the beginning. As the Saudi fashion scene continues to thrive, Okhtein is poised to play a major role—not just as a brand, but as a movement supporting women, artisans, and storytellers from across the Arab world.

If you’re in Riyadh, a visit to the new boutique at Kingdom Mall is a must. It’s more than a shopping trip—it’s a celebration of craftsmanship, culture, and the incredible women behind the brand.